Step 1: [E]valuate

[E]valuate is the first step in the ENDREA Method™ for Business Development. During this step, sit back and take a good look at what you are currently doing and where you want to go. What are your goals? Is what you are currently doing helping you reach them?

When going through this step it is important to be very honest with yourself about what is really going on in your business. Make note of the wonderful things that are working and have been helping your business grow. When evaluating other strategies that might not be working, don’t look at them as failures, look at them as opportunities to grow and change.

This step is not just about evaluating your Business Development strategies but evaluating your business as a whole because several things within your business affect its growth. Of course you should pay attention to your leadership team and other aspects of your business year round but conducting the ENDREA Method™ yearly will push you to do a complete look at what’s happening within your business. Write down your products and services and what their benefits are to your clients. Have you added a product or service? Have the needs of your clients changed?

I’m a strong proponent in utilizing outsiders when evaluating your business. Most times when you are involved in the day to day of your business, or even just weekly updating meetings, you will have a biased opinion. Bringing in an outsider can be a little nerve racking but it will give you a better view of your business.

Companies such as mine, ENDREA LLC, can help you understand your business from a different prospective and help you uncover opportunities that you may not have noticed. One key thing to remember when working with ENDREA/outsider is to be open and honest. My main goal when working with a company is to help them. Sometimes you may not see things the same way I/outsider do but if you are open it could make a world of difference in the growth of your company.

Reach out to me if you would like more details on what specifically you should be looking for and taking notes regarding.

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Our Mission at ENDREA: To Improve your Business’ Performance and Provide a Successful Business Development Strategy.
We strive to help business owners develop a solid foundation and business strategy so they can be successful. ENDREA will help assess your current goals and business plan and then assist you in taking that next step towards new heights. From planning and implementing sales strategies to facilitating change in your workforce. ENDREA stands not to be just a leader, but more importantly your partner in working together to achieve a common goal.