by Tara Rahe | Oct 18, 2019 | Marketing
Marketing, advertising, and branding are 3 terms that are intermixed and misunderstood often. Let’s take a minute and define each word according to the http://www.businessdictionary.com/. Marketing: The management process through which goods and services move from...
by Tara Rahe | Jun 19, 2019 | Digital Marketing
When thinking about creating a website or upgrading your website there a few things to remember. One of the most important is the user experience. Are your users staying on your site and engaging with your site or is it too difficult to maneuver? Two other factors to...
by Tara Rahe | Jun 4, 2019 | Business Growth, Leadership
For a few years, we have been talking about Millennials and employing them. Have we learned anything over these few years? Something important I learned is that when millennials talk about wanting “independence”, they are not referring to independence like the older...
by Tara Rahe | May 7, 2019 | Business Development Plan, Business Growth
When your business is in growth mode it is essential to have the right team in place to help you grow and get to your goals. So how do you cultivate and create a growth-minded team? Pick the right members for the team Just because someone has the right skills to fit a...
by Tara Rahe | Apr 23, 2019 | Business Development Plan
Marketing and sales are often seen as two separate functions of a business, yet both rely on the other to show measures of success. Marketing needs sales as a metric for establishing ROI and sales needs marketing to reach the appropriate customers, providing the lead...
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