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5 Business Funding Options

The second step of the ENDREA Method™ is [N]umbers. During this step, you want to dive into your budgets, expenses, funding, etc.  Funding a business is a difficult task if you aren’t sure where to turn and what options are available for you. There are 2 main types of...

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How To Build a Better Website

Having a well-built website is a key component of any business strategy these days. Your website will often be the first way that potential clients and customers interact with your business - and you know what they say about first impressions. They can be lasting, or...

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How to Find Clients Who Pay

One of the most common questions we receive is, “How do I find clients?” Unfortunately for many freelancers, entrepreneurs, and new business owners, this question isn’t quite complete. What you should be asking is, “How do I find clients who will pay me what I’m...

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Taking the Results to Move Forward & Grow Your Business

Now that you’ve set up your website, created some great content, and run your first marketing campaign, it’s time to take the next step. All of your hard work is paying off, so now you need to gather your results and move your business forward. Don’t Get Discouraged...

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Measuring Your Marketing Campaign

Digital marketing is a lot of work. You have to create the content. You have to figure out where to post it. You have to figure out how to track whether or not your campaign was successful. Do you base it on engagement? Views? New sales? The answer is, you base it on...

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Selling 101

You’ve designed your webpage. You’ve got your list of products and/or services. The only issue now is how to get people to buy them? In today’s world, everyone is inundated with sales pitches. How do you get heard over the noise? In this piece, we’ll go over the...

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Get the Best Results from Email Marketing

Contrary to popular belief, email marketing isn’t old-fashioned, and it isn’t dead. In fact, a recent study by the Radicati Group found that nearly 269 billion emails were sent in 2017. Email marketing is still very much alive and has the potential to radically...

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Website Content Dos and Don’ts

Creating great website content isn’t as simple as it sounds. Many people assume it’s as easy as choosing a topic and writing out their knowledge - but this isn’t the case. There are a lot of unwritten rules for creating good content. In this post, we’ll talk about...

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Do’s and Don’ts of Social Media

Whether you do business completely online or from a brick-and-mortar store, social media is a huge part of marketing today. Being on the right platforms and using them effectively could mean the difference between growing quickly and just limping along. But many...

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Need To Know SEO Tips

Search Engine Optimization (SEO) is the best way to get your website ranking on Google. But how exactly do you implement SEO into your posts and pages? Much of the advice you’ll find online is outdated, or simply isn’t actionable. That’s why we’ve put together a list...

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Launching Digital Media Tactics, the Right Way

We’re now into the [E]xecute component of the ENDREA Method™, and it’s time to put all the planning and strategizing to practice. You’ve done your due diligence in creating a social media strategy for your business that aligns with your marketing and business goals....

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The Four Key Components to a Sales and Revenue Strategy

If you’ve followed our last couple of blog posts, you know how much we emphasize creating a strategy! Whether it’s marketing, social media or sales and revenue, having a clear strategy with specific objectives that align with business goals is the best way to achieve...

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How to Create a Powerful Marketing and Sales Strategy

Marketing and sales are often seen as two separate functions of a business, yet both rely on the other to show measures of success. Marketing needs sales as a metric for establishing ROI and sales needs marketing to reach the appropriate customers, providing the lead...

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Why Businesses Need a Social Media Strategy

No one can argue social media’s prominence in our world. Business owners understand the importance of being present on social media. And we definitely agree – social media is an invaluable tool for marketing efforts and business growth. The biggest mistake businesses...

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The Ins and Outs of Creating a Competitive Pricing Strategy

We last talked about knowing where your dollars were going when developing a marketing budget; now we’re going to shift the focus to where your money is coming from. Pricing is one of the most important aspects of your business. Prices determine the revenue stream for...

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Evaluate: Why Your Business Needs a Website Audit

The first step in the ENDREA Methodᵀᴹ is [E]valuate. One way we like to evaluate the current state of your business is through a website audit. A website audit provides a complete analysis of the current effectiveness of search visibility and user experience of the...

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Are your social media campaigns yielding results?

How many times do you see people claiming they can manage your social media? Or claim they can grow your brand awareness? I see it so often. Individuals think since they use Facebook they know how to manage it for a business. If you are looking for some assistance,...

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